Privacy Policy

Last updated: June 2026

Beha Heaters attaches great importance to the protection of your personal data. Through this privacy statement, we inform you in a clear and transparent manner about how we handle your personal data when you visit our website www.beha-heaters.com , contact us, or use our services.

We process personal data in accordance with the General Data Protection Regulation (GDPR) and applicable Belgian and European legislation.

1. Controller

The party responsible for the processing of your personal data is:

Beha Heaters
Alparom BV
Kruisboommolenstraat 9a
8800 Roeselare
Belgium

Email: info@beha-heaters.com
Website: www.beha-heaters.com

2. What personal data do we collect?

We may collect the following personal data:

Information you provide yourself

• First and last name
• Company name
• Email address
• Phone number
• Invoice and delivery address
• Information you provide via contact forms
• Information regarding quotation requests or product inquiries

Automatically collected data

When you visit our website, we may automatically collect certain data, such as:

• IP address
• Browser type and version
• Operating system
• Device details
• Visited pages
• Date and time of your visit
• Origin of your visit (referrer)
• Cookie information

3. Why do we process your data?

We process personal data for the following purposes:

• Answering questions and information requests
• Preparing quotations
• Processing and delivering orders
• Improving our website and services
• Maintaining customer relationships
• Sending newsletters and marketing communications (if permitted)
• Complying with legal obligations
• Securing our systems and website

4. Legal basis for the processing

We process personal data on the basis of one or more of the following legal grounds:

• Your consent
• The execution of an agreement
• Complying with legal obligations
• Our legitimate interest
• The protection of vital interests, where applicable

5. Newsletters and marketing

When you subscribe to our newsletter or receive marketing communications, we use your contact details to inform you about:

• New products
• Promotions
• News and updates
• Events

You can unsubscribe at any time via the unsubscribe link in our emails or by contacting us.

6. Cookies

Our website uses cookies and similar technologies.

Cookies are used for:

• The proper functioning of the website
• Remembering preferences
• Analyzing visitor behavior
• Marketing and advertising purposes

On your first visit to our website, you will be asked to set your cookie preferences.

You can find more information in our Cookie Policy.

7. Use of external services

We may use external service providers for, among other things:

• Website hosting
• Website analysis (such as Google Analytics)
• Online advertisements (Google Ads, Meta/Facebook)
• Newsletter systems
• CRM and customer management systems

These parties process data exclusively on our behalf and in accordance with applicable privacy legislation.

8. Sharing of personal data

We never sell your personal data to third parties.

We may share personal data with:

• Transport and logistics partners
• IT and hosting providers
• Marketing partners
• Payment service providers
• Professional advisors
• Government agencies when legally required

All parties involved are obliged to handle your data confidentially and carefully.

9. International data transfer

If personal data is processed outside the European Economic Area (EEA), we ensure that appropriate safeguards are taken in accordance with the GDPR.

This can be done via:

• European Commission Standard Contractual Clauses (SCCs)
• Adequacy decisions
• Other legally permitted mechanisms

10. Retention periods

We do not retain personal data longer than necessary for:

• The provision of our services
• Legal obligations
• Accounting and tax purposes
• Dispute management

After the retention period has expired, personal data is securely deleted or anonymized.

11. Your rights

You have the following rights under the GDPR:

• Right of access
• Right to correction
• Right to erasure (“right to be forgotten”)
• Right to restriction of processing
• Right to object
• Right to data portability
• Right to withdraw consent
• Right to lodge a complaint with the Data Protection Authority

You can exercise your rights by contacting us via the contact details mentioned above.

12. Security of personal data

We take appropriate technical and organizational measures to protect your personal data against:

• Unauthorized access
• Loss or theft
• Abuse
• Modification or destruction

Although we make every effort to protect your data, no system can guarantee complete security.

13. Links to external websites

Our website may contain links to third-party websites.

We are not responsible for the privacy policy or content of these external websites. We recommend consulting their privacy statements before providing personal data.

14. Minors

Our website and products are not aimed at persons under the age of 16.

We do not knowingly collect personal data from minors.

15. Changes to this privacy policy

We reserve the right to modify this privacy policy at any time.

The most recent version is always available at www.beha-heaters.com.

16. Contact

Do you have any questions about this privacy policy or the processing of your personal data?

Then please contact us:

Beha Heaters
Email: info@beha-heaters.com
Website: www.beha-heaters.com